Fundamentals -> Getting Started

Welcome to Creatomate

Creatomate is a platform for creating videos and images through automation.
Most people use it for social media, marketing, and video production.

Whether you're a marketer working with spreadsheets, someone who prefers drag-and-drop tools, or a developer building on an API, there's a path here that fits how you work.

Method 1 For anyone

Spreadsheets and forms

Best for: marketers, content teams, and anyone managing repetitive media production

The easiest way to get started is inside Creatomate itself. Fill out a spreadsheet, and every row becomes a video or image. Or share a form, and anyone with the link can make one from your template.

For example, you might:

  • Generate 100 videos from 100 spreadsheet rows using a single template
  • Create social media visuals for an entire month in advance, all at once
  • Let colleagues or clients make on-brand videos through a simple form
Method 2 For builders

No-code tools

Best for: ops teams and power users who want visual workflows without writing code

Creatomate is officially supported by Zapier, Make.com, and n8n. These tools connect it to thousands of other apps. A workflow starts when something happens in one of them, such as a new product in your store. Creatomate then makes a video. Another app posts or sends it.

For example, you might:

  • Build automations using a visual, drag-and-drop interface without coding
  • Set up automated workflows using any combination of over 10,000 supported apps
  • Generate daily AI-powered videos that automatically post to social media
Method 3 For developers

Code and the API

Best for: developers and engineering teams integrating media generation into their apps

Creatomate is built around its REST API. A single request turns a template into a video or image, from any programming language. Your code can also describe a whole video from scratch.

For example, you might:

  • Use your preferred programming language (Python, JavaScript, etc.) to create videos
  • Add video or image generation capabilities to an existing application
  • Build a SaaS or service that leverages Creatomate's features

Work with your AI assistant

Works with: ChatGPT, Claude, or any other AI assistant

Whichever path you choose, you don't have to figure it out alone. Creatomate publishes AI-readable instructions, so your assistant can guide you, or do the work for you.

For example, you might:

  • Ask any AI to walk you through building your first template and automation
  • Connect your account, so your assistant can create and edit templates and check renders for you
  • Have your AI diagnose a failed render and fix the cause