Create Social Media Posts by API

Automate and scale your social media marketing with auto-generated videos and images. Create any kind of short-form videos, stories, reels, banners, and advertisements for Instagram, Facebook, Twitter, TikTok, LinkedIn, Pinterest, and YouTube using a simple REST API. Automate hundreds of social media visuals, with a no-code platform such as Zapier, or by using Node.js, PHP, Ruby, or Python.

Create social media posts by API
Automate social media videos and images
Generate social media content at scale

How to Create Social Media Posts by API

Consistent, on-brand content is key to a successful social media marketing strategy, and automation makes it easy. With just a single automation template, you can automate hundreds of social media posts as part of your marketing efforts.

1
Start with a social media template

The first step to automating social media is creating a template. Each template contains placeholder elements, such as texts, images, and video clips, which automatically use your posts' content to generate eye-catching visuals.

You can choose from a bunch of pre-made templates, both in video and image format, for a wide range of purposes. As each social media platform uses different formats and dimensions, a single template can be adapted for use on multiple platforms. And it's also incredibly easy to design your own automated visuals using the template editor.

curl -s -X POST https://api.creatomate.com/v1/renders \
-H 'Authorization: Bearer Your-API-Key' \
-H 'Content-Type: application/json' \
--data-binary @- << EOF
{
"template_id": "Your Social Media Template ID",
"modifications": {
"Review": "If you're looking for a secluded and peaceful retreat, this cabin in the woods is the perfect choice! 🌲❤️",
"Date": "Reviewed on March 2023",
"Name": "Elisabeth Parker",
"Profile Picture": "https://example/image1.jpg"
"Photo": "https://example/image2.jpg"
}
}
EOF

2
Set up the API integration

As soon as a template has been created, you can begin using the API to start auto-generating social media posts. Whether you are a developer using Node.js, PHP, Ruby, or Python, or prefer to use a no-code platform such as Zapier, the API is straightforward to use.

All that is required to generate a unique social media banner is a single POST request, in which you provide the template ID and the content to be inserted. Following this POST request, the API will return the generated visual.

3
Generate social media posts automatically

It's that simple! Through its REST API, it can be easily integrated into any software application or automated workflow, whether it's code or no-code.

As an example, one might create an automated workflow that automatically generates and posts social media content according to time-based events, such as posting during a regular hour. The process can also be triggered by events, such as when a new product is added to an e-commerce store, or by real-time data, like when new content is added to Google Sheets or Airtable.

Looking for inspiration? Check out these guides:
👉 Automatically Create and Post Social Media Videos with Zapier
👉 Use ChatGPT to Auto-Create Social Media Content with Zapier
👉 Automatically Create Instagram Posts Using Zapier
👉 Using ChatGPT's API to Auto-Create Social Media Videos by Code
👉 Using Node.js to Generate Instagram, YouTube, or TikTok Videos

Frequently asked questions

How can I create social media posts by API?

Automating social media posts by API is very straightforward. The first step is to design a video or image template. You can then replace any template placeholders with dynamic content by calling the API using a programming language such as Node.js, PHP, Ruby, or Python or a no-code automation tool such as Zapier.

What kind of social media posts can I create by API?

You can auto-generate various types of social media posts, including videos and images, as long as the design fits within a template. The online editor allows you to create designs for virtually any purpose, such as real estate listings, e-commerce products, video ads, customer reviews, tips, facts, quotes, and much more.

Can I use AI to create social media posts by API?

Yes! You can incorporate AI technology, such as OpenAI's ChatGPT, into your automated workflows to generate content for your posts. We've written two tutorials about how to do it using code and Zapier.

How long does it take to set up?

Without having any technical knowledge, you can set up a Zapier workflow in minutes. We've created a bunch of step-by-step tutorials to help you get started. And with a basic understanding of APIs and a programming language, you can make your first automated social media post in no time. For those who prefer to use code, check out this guide on how to get started.

What is the best API to create social media posts?

We believe Creatomate is the best API for automatically generating videos and images for your social media posts. It provides all the automation features for creating consistent and on-brand social media visuals at scale. In addition, Creatomate provides all the design tools necessary to create high-quality visuals that are compelling, visually appealing, and that meet your specific needs. Check out our list of the best video generation APIs to understand how Creatomate compares with other products on the market.