Fundamentals -> Getting Started

Welcome to Creatomate

Creatomate is a platform for creating videos and images through automation.
Most people use it for social media, marketing, and video production.

Whether you're a marketer working with spreadsheets, a developer building on an API, or someone who prefers drag-and-drop tools, there's a path here that fits how you work.

Method 1 Spreadsheet-based

Bulk creation with a spreadsheet

Best for: marketers, content teams, and anyone managing repetitive media production

If you're not sure where to start, this path gets you to a first result fastest: connect a design template to a spreadsheet, and every row becomes its own video or image.

For example, you might:

  • Generate 100 videos from 100 spreadsheet rows using a single design template
  • Create social media visuals for an entire month in advance, all at once
  • Automate the production of personalized videos for thousands of customers
Method 2 For developers

Integrate with the API

Best for: developers and engineering teams integrating media generation into an application

Creatomate is built with a strong focus on API integration, letting you generate any type of video or image programmatically using a REST API.

For example, you might:

  • Use your preferred programming language (Python, JavaScript, etc.) to create videos
  • Add video or image generation capabilities to an existing application
  • Build a SaaS or service that leverages Creatomate's features
Method 3 No-code tools

Automate with Zapier, Make, or n8n

Best for: ops teams and power users who want visual workflows without writing code

Creatomate has official integrations for Zapier, Make.com, and n8n, letting you connect it to thousands of other apps.

For example, you might:

  • Build automations using a visual, drag-and-drop interface without coding
  • Set up automated workflows using any combination of over 10,000 supported apps
  • Generate daily AI-powered videos that automatically post to social media
Method 4 AI-assisted

Work with your AI assistant

Best for: anyone who uses ChatGPT, Claude, or another AI assistant

Whichever path you choose, you don't have to figure it out alone. Creatomate publishes AI-readable instructions, so your assistant can guide you, or do the work for you.

For example, you might:

  • Ask any AI to walk you through building your first template and automation
  • Connect your account, so your assistant can create and edit templates and check renders for you
  • Have your AI diagnose a failed render and fix the cause