Fundamentals -> Getting Started

Welcome to Creatomate

Creatomate is a platform for creating videos and images through automation.
Most people use it for social media, marketing, and video production.

Whether you're a marketer working with spreadsheets, a developer building on an API, or someone who prefers drag-and-drop tools, there's a path here that fits how you work.

Method 1 Spreadsheet-based

Bulk creation with a spreadsheet

Best for: marketers, content teams, and anyone managing repetitive media production

If you're not sure where to start, this path gets you to a first result fastest: connect a design template to a spreadsheet, and every row becomes its own video or image.

For example, you might:

  • Generate 100 videos from 100 spreadsheet rows using a single design template
  • Create social media visuals for an entire month in advance, all at once
  • Automate the production of personalized videos for thousands of customers
Method 2 For developers

Integrate with the API

Best for: developers and engineering teams integrating media generation into an application

Creatomate is built with a strong focus on API integration, letting you generate any type of video or image programmatically using a REST API.

For example, you might:

  • Use your preferred programming language (Python, JavaScript, etc.) to create videos
  • Add video or image generation capabilities to an existing application
  • Build a SaaS or service that leverages Creatomate's features
Method 3 No-code tools

Automate with Zapier, Make, or n8n

Best for: ops teams and power users who want visual workflows without writing code

Creatomate is officially supported by popular no-code platforms including Zapier and Make.com, letting you connect it to thousands of other apps.

For example, you might:

  • Build automations using a visual, drag-and-drop interface without coding
  • Set up automated workflows using any combination of over 10,000 supported apps
  • Generate daily AI-powered videos that automatically post to social media
Method 4 AI-assisted

Work with your AI assistant

Best for: anyone who uses ChatGPT, Claude, or another AI assistant

Whichever path you choose, you don't have to figure it out alone. Creatomate publishes AI-readable instructions, so your assistant can guide you, or do the work for you.

For example, you might:

  • Ask any AI to walk you through building your first template and automation
  • Connect your account, so your assistant can create and edit templates and check renders for you
  • Have your AI diagnose a failed render and fix the cause