Automate Personalized Videos

Automatically generate personalized videos using code and no-code tools. With just a spreadsheet, Zapier workflow, or even programmatically through the API, you can create hundreds or thousands of personalized videos for onboarding, sales outreach, and marketing campaigns – all within minutes.

  • Create personalized videos in bulk
  • Create personalized videos using no-code tools
  • Create personalized videos by API

How to Automate Personalized Videos?

The process is simple. First, create a design for your videos. Then, use a spreadsheet, Zapier workflow, or code to insert personalized data into the template. This could include your customers' names, business information, favorite products, images, and more – resulting in a video that is tailored to each individual.

Design a personalized video template

To automate personalized videos, begin by creating a template that serves as the foundation for your videos. Depending on the available data and your desired level of personalization, you can assign placeholder elements, such as text and media, to your template. These placeholders will automatically be populated with other content through an automated workflow.

There are many ready-made templates to choose from, but you can also create your own using the online editor. The editor offers lots of customization options, enabling you to create video designs that align perfectly with your brand's style and cater to your specific needs.

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Choose your automation method

After setting up your template, you can choose from one of the following three automation methods:

  • The easiest way to auto-generate personalized videos is by using a spreadsheet. This approach allows you to create many videos at once by importing customer information from any kind of data source, such as CRM tools or CSV files. This is the easiest and fastest approach for making personalized videos in bulk to use in marketing campaigns. Here's a tutorial to help you get started.
  • Another option is to use a no-code automation platform like Zapier. With support for over 5000 apps, including Creatomate, HubSpot, and Google Sheets, you can build a custom automated workflow to create personalized videos on autopilot. Check out this tutorial to learn how to set up such a workflow.
  • Alternatively, the most flexible way to auto-generate videos is by using the API. If you're a developer or have one on your team, you can create tons of personalized videos directly from your software applications using Javascript, PHP, Ruby, or Python. To get started, refer to this guide.

Automatically generate personalized videos

Whether you're looking to improve your onboarding experience, engage with prospects in a unique way, or execute any other marketing campaign, video automation can efficiently generate all the personalized videos you need. It's as simple as creating a video template and choosing the automation method that works best for you.

If you're new to video automation, we recommend starting with the spreadsheet method. As you require more automation, you can then set up a Zapier workflow or API integration.

Want to try it yourself? Get started for free in minutes:

Frequently asked questions

How can I automate personalized videos?

There are three methods to auto-generate personalized videos. The easiest way is to use a video generation spreadsheet, enabling you to create videos in bulk. If you're looking for a fully automated workflow, you can use a no-code platform like Zapier, or integrate with Creatomate's API through programming languages like Javascript, PHP, Ruby, or Python.

What types of personalized videos can I automate?

Virtually any type of personalized video can be automated, as long as the design fits within a template. It's commonly used to create videos for onboarding, sales outreach, as well as personalized marketing campaigns, such as year-in-review, product recommendations, Christmas greetings, and thank-you messages.

Can I use personalized videos in email marketing?

Yes! Personalization in email marketing captures your recipients' attention, resulting in higher click-through rates and conversions. To embed a personalized video in your marketing emails, make sure to use the GIF format so that it will work on any device. You can either add a personalized image or an animated GIF, or include a clickable preview, which will take the recipient to the full video.

How long does it take to set up?

No matter which automation method you choose, generating your first personalized video can be completed in as little as 15 minutes. Our step-by-step tutorials will guide you through the process. Check out this spreadsheet tutorial, this Zapier tutorial, or this code guide to get started within minutes.

What's the best tool for auto-generating personalized videos?

In our opinion, Creatomate stands out as the top choice for auto-generating personalized videos. Its online editor provides great flexibility to create video designs according to your specific needs. In addition, with three automation methods available, there's always an approach that suits you, regardless of your technical expertise. To learn more, you can refer to this article that compares Creatomate with other video generation APIs available on the market.

Can I use Creatomate for more than automating personalized videos?

Absolutely! Creatomate allows you to automate various types of video content. In addition to personalized videos, you can also create engaging social media content, real estate listing videos, advertising materials, product videos for your eCommerce store, and much more.

Quickly get started

Learn how to automate your videos by following our practical tutorials.

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